DarkUGC

DarkUGC is a free research library for short-form app marketing UGC videos. If you’re planning a new campaign and want examples that match how small creators actually post on TikTok and Instagram, you can browse, compare, and build a creator brief from real footage.

The library organizes thousands of videos by brand and includes details like creator, platform, recorded views, post date, and creative format. Each brand also has its own collection page, so you can see what different creators are using over time.

• UGC video library with 14,684 videos across 406 brands and 3,147 creators (as listed in the library)
• Creator and brand collections so you can compare approaches by brand
• Sorting and filters for production, creator type, format, platform, brand, and performance
• Performance metrics including recorded views, engagement rate, likes, comments, shares, and saves (where available)
• Timeline filtering by post date ranges like last 7, 30, 90, and 365 days

It’s geared toward app marketers, growth teams, and brand managers who need credible, in-market inspiration instead of stock ideas. You can save videos as you research (saved posts are available in your browser, and the site also supports account-based saving), then use what you find to shape a creator brief for your next video. The site also notes it starts the library at 50K views, with metric ranges excluding posts without the selected metrics.